Savannah Simms brings a powerful blend of automotive retail experience, media expertise, creative strategy, and relationship-building to her role as VP & Strategic Advisor: Influencer Marketing with The Lion Partnership.

Through her work with Freddy Media, Savannah develops innovative strategies that connect brands with audiences through authentic storytelling, strategic partnerships, experiential marketing, digital media, and high-impact campaigns. Her approach goes beyond traditional influencer marketing; focusing on creating genuine connections that build community, strengthen brand identity, and generate meaningful engagement.

With a background spanning automotive retail and media, Savannah understands the unique intersection between brands, consumers, and the experiences that bring them together. She has collaborated with luxury brands and developed campaigns designed not simply to generate attention, but to create emotional connections that audiences remember.

As a Strategic Advisor within The Lion Partnership, Savannah helps dealers, manufacturers, vendors, and automotive organizations identify opportunities to leverage influencers, creators, events, and social platforms more effectively. She brings a thoughtful understanding of how the right voice, story, and audience can transform brand visibility into lasting relationships.

Savannah believes the most successful partnerships are built on authenticity, creativity, and shared purpose. Her ability to blend bold ideas with strategic execution makes her a valuable resource for organizations looking to challenge conventional marketing, elevate their presence, and connect with today's automotive consumer in more meaningful ways.

At The Lion Partnership, Savannah is helping redefine influencer marketing as more than exposure... it is about building trust, creating experiences, and turning connections into community.